Setting up a profitable fishing pole…How to do this thang !

internet marketingNow what you want to do is to start building a list. Which is the same as starting to build an audience. Because that is what we are seeking to do whether it is through on-page and off- page optimization to produce good search rankings via Google or it be by buying traffic. We are working to create an audience.

Now you have to buy good traffic. And you have to first know what is good traffic and what is bad traffic.

But the fact is, we do not want to be alone…alone in our businesses.

There are people who own stores and people who have restaurants and they sit alone in them all day long, day after day. How do I know, I’ve done it. And when you own a brick and mortar business and you sit in it day after day alone with very few customers coming through your doors, every moment that you are there sitting, it is costing you money, lots of it usually.

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The #1 Reason Why You Will Probably Fail Online

online marketing

When talking about simply and quickly setting up an online business, what are the biggest things that stand in the way of getting this done?  One thing is realizing the need to have this as the primary goal in the first place…To get started simply and quickly….  Another one goes back to the holy grail.. the subject of Traffic. If you are looking to set up an online business so that you can make money to transform your life and the lives of your loved ones, Have you made the decision that you are going to do it using free traffic strategies? Why do people choose free traffic over paid?……………………………. If You had an uncle who was going to bank roll your marketing. He was going to finance your traffic for you. He was going to buy you all the traffic that you needed to get your business up and rolling,  would you take him up on his offer or would you say No thanks, I would rather go with free traffic. Firstly why do you like free traffic? Ask yourself, why do I like free traffic? I have asked myself that question. Why did I like free traffic?  I think part of it was the desire to become a writer. I think many of us in the internet marketing space like the idea of creating content and making money from it. We like the idea of writing an article or making a video,  publishing it and getting rich from it….Sexy ! When I went to College, I attended a small liberal arts school, Lawrence University in Appleton Wis. It is a small college but a rich college. It use to be called by some the Harvard of the mid-west. Many of the student who attended there had a dream of becoming writers. This was something they considered mainly because they came from a world where their parents and neighbors actually were writers. They came from the world of the educated elite. The world of Professorships and elite schools. One of my friends whom I sometimes hung out with was Michael Updike the son of John Updike. Anyone who knows anything about American literary writers knows that John Updike is a legend and a giant. I came from the South side of Chicago….. During my years in college, I never had a dream of becoming a writer but many of my College friends did. Many of them wore the professor like clothes and actually smoked pipes at different times, projecting out the image of their dreams. It is an interesting thing to watch a nineteen year old holding an academic conversation while smoking a pipe . I did not know at the time or had really considered it, but they had a desire to create wealth. To become millionaires by writing out the thoughts and ideas that were in their heads… To create wealth from our minds, thoughts and  ideas is a beautiful thing. I believe many, of the people who start a blog, have this desire. A desire to bless the world with the beauty and the power of their ideas and thoughts. To release something new into the world that will add value to it. And to get rich doing it. I did not come from a world where my dad or my friend’s dad or a neighbor down my street was a writer. Like I said, I came from the South side of Chicago. So at the time, the idea of becoming a writer and of making money from it was not something that I had ever considered, even though I had been a writer on my high school’s newspaper. I once wrote an article for the school  paper.  A comic piece about a blind date with a girl named Big Bertha. I had people hollering at me in the halls reciting back to me different lines from the article that was particularly funny to them. I received in fact a tiny bit of popularity in my school, at that time as a writer, yet I never thought at all of what it might be like to become someone who wrote out the ideas in their head to become a millionaire from it. But, I say all of that to say this, I believe that the desire to make money from writing or even something like doing videos, is one reason why someone might choose free marketing over paid marketing. Because the very things that make up free marketing strategies are also the things that are a basic part of what it means to distribute content and be a publisher/writer online. But what is the motivation of someone taking pictures of money and posting it on Facebook in an effort to recruit a down line or to make a sale. I think that his only motivation has to be simply to recruit a down line or to make a sale. That person is only trying to have a business….. He is endeavoring to make money….. The person who is spending his time link building or social media marketing or using SEO and keyword searches to rank on Google, guest blogging, article marketing, posting comments, building PBN’s, spinning content, what is the reasons behind all of theses different activities? I can only think of two reasons that a person would do these things. One, it is to rank in the search engines to get traffic back to a website because that individual desires to be a publisher, a successful writer, who creates quality content that also creates for him wealth. The other has a desire to get traffic back to a website, so that he can primarily make money… It’s business! Now, for those who desire to become writer-publishers, like I said, I can understand why they would use the Free traffic methods. They are creating an entity, a website on the internet. And web search is the fundamental way that you publish. It is how your message expands in the online world. But why would someone whose main purpose for being online is to have a business and to make money, why would they engage in free marketing strategies.

There is one other reason I just thought of, it is because they like it. Seo, link building, ranking sites, this is fun for a lot of people. And some know how to do it with a degree of success.      And a very tiny fraction, with million dollar success.And I understand that…. Be happy…… do what you like……. and make money doing it.

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The Psychology Behind Setting Up A Successful Online Business

EntrepreneurIn creating a simple fishing pole setup, you need to consider what you are trying to accomplish. You have to look at the big picture first, and then you need to know the actual pieces that make it happen                                                                                    What do I mean?                                                                                     . Well first you need to realize that you are setting up a 3 part system, just as Vick talked about. And so you first need a product that you absolutely believe in. Why do you have to absolutely believe in it?                                                                                      . Because sales is the transference of feelings. And the main feeling that you are seeking to transfer is confidence; certainty. And you will not be able to communicate confidence or certainty about your produce or service if you do not have it yourself.                                                                          ………………………… Believe it or not, we are not able to communicate confidence, or certainty or sincerity or true concern, or anything, if we do not truly have it ourselves. So you need to first have confidence that what you are selling is something that you would recommend to your very dearest friend. Because it increases greatly your power to influence and to sell.                                                                                      .                                                                                      .                                                                                      . Oprah Winfred, TV celebrity and billionaire business guru, always asks the question, “What do you know for sure”.                                                                    Why this question? I believe it is because she understands the power and the energy of certainty and confidence and she never wants her attention to be removed very far from this focus. And so… we want our actions and activities… what we do and what we sell… to add energy and power to our business and our lives also.                                …………………………………………………………………………………………………… I have sold things that friends of mine needed and wanted to buy from me because they had a lot of confidence in me as a person.  But I did not really want to sell it to them because I didn’t feel good enough about the product.                                                                                ……….. I use to sell Natural Gas contracts door to door. I sold a locked in price for 5 years based on the assumption that Natural Gas prices would remain high and go even higher. Even though I was selling that locked in price,  for some reason, I never bought the product for myself and I was buying natural gas for my own home everyday. I knocked on the door of a sweet lady one day who invited me in and offered me lunch. I sat down to lunch with her and her brother. We had a great lunch. She called her daughter while we were having lunch and told her about what I was selling. And her daughter came over and I signed up both she and her daughter to a 5 year Natural Gas contract. The price of gas had already dropped that year but it was thought that it would go back up. Now, I did not know anything about the Natural gas market or anything about world gas supplies or supply expectations. I was just out there selling these five year contracts.   Well, Natural Gas prices fell like a rock. The price went low and has since remained that way. That sweet lady and her daughter were locked into a gas price for 5 years that was three times higher than what regular customers were paying. Many times, accompanied by bad feelings, I think of that lady and her daughter. So it is important that you find products to sell that you feel very good about.

 
 
 

The last thing that I will say about products that you might choose to market  is this. In order to make money with a simple fishing pole or a super sophisticated funnel for that matter is that you need more than one product.

You need front end low cost products. Mid priced products and very high end expensive products. You have to realize two things here, one is that people want to buy. People have money and they are engaged in constant daydreaming everyday trying to think of things to buy. And they are going to buy.
 
 

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We Can Not Think Our Way To Action !

EmpowermentToday, I was listening to a motivational speaker. He was talking about how in the internet marketing business many times we get caught up and lost in our minds.

We attempt to succeed… to win..  by thinking, thinking, thinking our way to action. We literally attempt to think, or more correctly, figure our way to success. And we feel that if we would just figure enough, we might be able to reach our goals.

But in reality, it is like traveling around in a circle. We go on and on and on believing that we are about to make progress at any moment. But in actuality, we are just stuck in a never ending

mental loop.

Have you ever been stuck in your head… trying to figure it out… trying to think your way to action.

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A Few Basic Marketing Thoughts

Business masteryToday, I would like to discuss a few things about Marketing. The main thing that I would like to accomplish here is to get the spirit of marketing going. But when I say Marketing, I do not mean just any kind of marketing but I am considering really direct marketing, mixed with guerrilla marketing, mixed with bootstrapping.

I feel that this is the kind more suited to small independently owned businesses as opposed to very large corporations. I am sure that there are some who do not know what guerrilla marketing is so I would like to discuss that briefly. Guerrilla marketing is  marketing that is of a bootstrapping nature mixed with direct response marketing mixed with a certain mindset which I shall expound on later.

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Marketing………the first business of every Start Up

MarketingLooking at the information kept by organizations that keeps stats on the success of businesses, it is quite clear that most businesses fail and fail miserably. And there are many reasons given but a few rise to the top on list after list.

The lack of sufficient capital, poor management, not enough business knowledge on the part of the owner, poor location, too low of a price point.

One of the primary reasons though why many businesses fail that is almost never mentioned is poor marketing. There are multitudes of new business owners opening their doors everyday with great hopes and expectations having spent money on everything you could possibly consider;  wonderful locations, plenty of stock, top notch equipment, a ready staff of employees etc. etc. Yet they do not even have an advertising budget; not a real one.

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The Real Reason Why So Many People Fail To Make Money Online

marketing lossesThere truly is a long list of reasons as to why people believe that they have not been able to make money online. They believe that it’s because of things like not being able to get enough Traffic or not being good at Traffic Conversion. Maybe because they don’t know the latest SEO or how to really do Link building or Social Media Marketing or Video Marketing or a pile of others things.

But for the most part, there is one thing that they all have in common.  And it is the real reason that they have not been able to see the success that they so strongly desire in their online marketing efforts. ………..The question is asked  “ What is the secret, What is the real secret to this internet marketing thing”  And how many times…. how many millions of times has this question been asked?   How many?

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To Succeed… We Have To Decide To Believe

Faith in the UniverseBecoming a rich and successful Marketer is arrived at by a leap of faith. Living out our grandest dreams is accomplished by way of a leap of faith.

Making it to the top of our craft is brought about by a leap of faith. Becoming the very best in the world, must be done through a leap of faith.

It is through faith that we do significant things in life.  And it is only by faith that we can attain unto personal greatness. Why does it take faith to do great things? Because, when we attempt to do these things, we do not “ know” that we can do them for we have never done them yet.

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A Week’s worth of Content in under 20 minutes

It’s no secret that a successful business demands a successful website. But did you know that a successful Website absolutely requires quality content that’s not only useful, but fresh?

That’s where most people have a problem. Even if they know they need to keep their content fresh, they either don’t want to write it or they just don’t have the time.

Content Curation

You see, people want to do content marketing, they want to add regular posts to their Blogs, but they just don’t want to write. Or they don’t like to write. Or they don’t have time to write. That’s understandable – people are busy and writing can be intimidating for many of us.

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Money Making And The Internet Marketing Dream

difficulties of internet marketingIt is said that 97% of all people who seek to make money on the internet are simply not able to do so.  The research shows also that  not only do these people fail to make money but they also experience  a peculiar condition which could be described  as the  wandering- suffering-mirage syndrome.

These individuals operate in a fashion which is similar to people lost in a hot and weary desert. They wander from website to website, from guru (a knowledgeable and successful person who might teach them) to guru seeking the answer of how to make money online. This wandering is similar to being lost in a desert because firstly they are in fact lost. And lost in a peculiar way in that in their searchings they  find what is believed to be the answer to their longings.  And with joy they celebrate. Engaging in endless happy talk about the new lifestyle to come, so happy also that it is only  30 to 60 days away.

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